StrategyThe Panther team has identified a gap in the current market offering which they intend to fill with an offering that links business strategy with the provision of high value marketing services that are driven by intelligent data analysis. Specifically, Panther will focus on the lifetime customer and prospect experience, which in association with a focus on niche markets, and data driven services will deliver higher than industry average returns. Panther intends to become a leading independent UK Marketing and Communication Services Group by acquiring and developing well run, profitable data, market research and marketing services companies. The core of the Group’s services will be in the Contact Centre arena.  |